Competitive Edge Series

The Competitive Edge Series is the premier educational program of the Greater Tampa Chamber of Commerce. Business and professional development classes under this umbrella offer attendees new skill sets and a practical application for implementation in their own business. A unique class takes place each month during the lunchtime hour.

The Competitive Edge Series classes are FREE to members of the FIT 2 Level, and FREE with benefits to members of the FIT 1 and 3 Levels.

Tomorrow’s Office and Work Environment, 2023

Tue., Jan. 22, 2019

11:30am - 1:30pm

Greater Tampa Chamber of Commerce

Register Now

The data and research points to a changing work environment and the ways organizations communicate in the future. Many sectors are feeling the benefits of more productivity from remote and staggered work settings. With almost 68% of all in office communications delivered through email or other technology it seems that many industries could begin to make changes. These changes could bring down office costs, administrative expense and other items, while simultaneously making their employees more empowered and more productive. Lean and nimble.

During this luncheon, you will have the opportunity to:

  • Learn the statistics of current in office communication and statistics on how people best communicate and where those statistics are headed.
  • Discover if the changing dynamics of the workforce and technologies should augment your vision for the future.
  • Understand the new technologies that are becoming more readily used for communication and which help support the remote environment.
  • Decide whether this environment can work for your organization by hearing from two organizations that have implemented and can share their outcomes.

Featured Speaker

Bob McKay, President, Owner and CEO, McKay Advertising + Activation

Bob McKay founded McKay Advertising + Activation in 2005. He has developed one of the most unique advertising agency experiences for clients, employees, and associates. A graduate of the University of South Florida, he began his media career with Susquehanna Broadcasting Outlets in Orlando. His 28 years in media are decorated with a long track record of success and have established him as a very astute manager, marketer, and strategic thinker.

Bob McKay is a fixture at AdTech, Mobile Marketing, and other digital events. He is a member of the Forbe’s Agency Council and has ongoing articles being published on He created with partners USFSP DJD and the Tampa Bay Times the “Communicate 2012” event. This conference included participation from Pandora and Time Inc., was a “deep dive” into the social and digital media landscape. MA+A, with their Google Partnership, has held over 22 different learning events for the community and advertising clients. MA+A has been elected to be part of USF Fast 56 Class (2013, 2016,17,18), Google All Star Agency 2015, and Google Premier Partner inaugural class 2016 - TFN. McKay takes a serious look at new technologies, how they are currently being consumed, and the ability to attribute revenue through their marketing usage. This fresh approach allows the agency, media, and clients, to experience more positive engagement that leads to ROI. MA+A is known as an authority in the media community and by clients alike.

See some of our past Competitive Edge events.